Privacy policy

Last updated: October 26, 2026

Introduction

Xalvori ("we", "us", or "our") operates this store and website at xalvori.fit, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Our store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read and understood how your information is collected, used, and disclosed as described below.

1. Personal Information We Collect

"Personal information" means information that identifies, or can reasonably be linked to, you or another person. It does not include information that is collected anonymously or that has been de-identified so that it cannot reasonably be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from it:

  • Contact details: your name, billing and shipping addresses, phone number, and email address.
  • Financial information: payment card details, financial account information, transaction details, form of payment, payment confirmation, and other payment details.
  • Account information: your username, password, security questions, preferences, and settings.
  • Transaction information: the items you view, add to your cart or wishlist, purchase, return, exchange, or cancel, and your past transactions.
  • Communications with us: the information you include when you contact us, for example in a customer support inquiry.
  • Device information: details about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information: how and when you interact with and navigate the Services.

2. Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, for example when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your information.
  • Automatically through the Services, from your device when you visit our website or use our products and services, including through cookies and similar technologies.
  • From our service providers, when we engage them to enable certain technology and they collect or process your information on our behalf.
  • From our partners and other third parties.

3. How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use your personal information for the following purposes:

  • Providing, tailoring, and improving the Services. We use your information to provide the Services, perform our contract with you, process payments, fulfil orders, arrange shipping, and manage returns, exchanges, and other transactions. We also use it to create and manage your account, remember your preferences and items of interest, send account-related notifications, enable you to post reviews, and personalise your shopping experience, such as by recommending products related to your purchases.
  • Marketing and advertising. We use your information for marketing and promotional purposes, such as sending marketing communications by email, text message, or post, and showing you online advertisements on the Services or other websites, including advertisements based on items you have purchased or added to your cart and your other activity on the Services.
  • Security and fraud prevention. We use your information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or act on possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our Services. If you register an account, you are responsible for keeping your credentials safe. We strongly recommend that you do not share your username, password, or other access details with anyone.
  • Communicating with you. We use your information to provide customer support, respond to your enquiries, and maintain our business relationship with you.
  • Legal reasons. We use your information to comply with applicable law or valid legal process, including requests from law enforcement or government agencies, to investigate or take part in civil discovery, litigation, or other legal proceedings, and to enforce or investigate potential violations of our terms or policies.

4. How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. These circumstances may include:

  • Service providers. We share information with Shopify, vendors, and other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfilment, and shipping.
  • Business and marketing partners. We share information with partners who provide marketing services and help us advertise to you. For example, we use Shopify to support personalised advertising through third-party services based on your online activity across different merchants and websites. Our partners use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to direct us not to share your information for targeted advertising based on your online activity across different merchants and websites.
  • At your direction or with your consent, such as when we share information to ship products to you, or when you use social media widgets or login integrations.
  • Affiliates. We may share information with our affiliates or otherwise within our corporate group.
  • Legal and business purposes. We may disclose information in connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce our terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

5. Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit to the Services is transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you live, in order to provide and improve the Services for you.

To help protect, grow, and improve our business, we also use certain Shopify enhanced features that incorporate data obtained from your interactions with our store, with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including responding to your requests to exercise your rights over its use for these purposes.

To learn more about how Shopify uses your personal information, and about any rights you may have, please see the Shopify Consumer Privacy Policy. Depending on where you live, you can also exercise certain rights through the Shopify Privacy Portal.

The Services may contain links to websites or online platforms operated by third parties. If you follow links to sites that we do not own or control, please review their privacy and security policies and terms. We do not guarantee, and are not responsible for, the privacy or security of those sites, or for the accuracy, completeness, or reliability of information found on them.

Information you share in public or semi-public venues, including on third-party social networking platforms, may be viewable by other users of the Services or of those platforms without limitation on its use by us or by a third party. Our inclusion of links to third-party sites does not, by itself, imply endorsement of their content or of their owners or operators, except as expressly stated on the Services.

7. Children's Data

The Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you are a parent or guardian and believe your child has provided us with personal information, please contact us using the details below and we will take steps to delete it.

As of the effective date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) the personal information of individuals under 16 years of age.

8. Security and Retention

No security measure is perfect or impenetrable, and we cannot guarantee absolute security. Information you send to us may not be secure while in transit, so we recommend that you do not use unsecured channels to send us sensitive or confidential information.

How long we keep your personal information depends on several factors, such as whether we need it to maintain your account, provide you with the Services, comply with legal obligations, resolve disputes, or enforce our agreements and policies.

9. Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and in some cases we may decline a request as permitted by law.

  • Right to access / know. You may request access to the personal information we hold about you.
  • Right to delete. You may request that we delete the personal information we maintain about you.
  • Right to correct. You may request that we correct inaccurate personal information we maintain about you.
  • Right to portability. You may request a copy of the personal information we hold about you and, in certain circumstances, ask us to transfer it to a third party.
  • Managing communication preferences. You may opt out of promotional emails at any time by using the unsubscribe link in any email we send. If you opt out, we may still send you non-promotional messages, such as those about your account or orders.

You can exercise these rights where indicated on the Services or by contacting us using the details in the Contact section below. To learn more about how Shopify handles your information, including rights related to data processed by Shopify, visit privacy.shopify.com.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request, as permitted or required by applicable law. You may designate an authorised agent to make a request on your behalf; before accepting such a request, we will require proof that you have authorised the agent to act for you, and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

10. Complaints

If you have a complaint about how we process your personal information, please contact us using the details below. Depending on where you live, you may also have the right to appeal our decision by contacting us, or to lodge a complaint with your local data protection authority.

11. International Transfers

We may transfer, store, and process your personal information outside the country where you live.

If we transfer personal information out of the European Economic Area or the United Kingdom, we rely on recognised transfer mechanisms, such as the European Commission's Standard Contractual Clauses or equivalent contracts issued by the relevant UK authority, unless the transfer is to a country that has been determined to provide an adequate level of protection.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised policy on this website, update the "Last updated" date above, and provide notice where required by applicable law.

13. Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please email us at support@xalvori.fit. Additional contact details are available on our Contact page.